Upload your creative or paste your copy and get an honest critique: three things that work, three concrete fixes, and landing page copy that keeps the ad's promise. Free, no signup, nothing stored.
This is the shape of the output, excerpted from a roast of a teeth-whitening ad.
What works. The before/after split is readable at thumbnail size. You can tell what's being sold without reading a word, which is what saves an ad in the first half second of a scroll.
What to fix. The headline "Smile brighter" could belong to any brand in the category. Put the offer in it. Something like "Whiter teeth in 14 days or your money back" does the work the image can't.
Landing page headline. "Whiter teeth in 14 days, or it's free."
An ad critique is a structured review of a single creative that checks whether the hook, the message and the call to action will survive a real feed. The first check is the glance test. Most people decide whether to keep scrolling in well under a second, so the hook has to be visible immediately: the product, the offer, or the tension, readable at thumbnail size on a phone. If someone needs to study the ad to get it, the algorithm never gives them the chance. We've broken this down in ad hooks: winning the first three seconds.
The second check is whether the ad has one job. Weak ads try to introduce the brand, list four benefits, mention the sale, and ask for a follow, all in one frame. Strong ads pick a single message for a single audience and let everything else go. One promise, one proof point, one call to action. If you can't say in one sentence what this ad is supposed to make someone do, neither can the person seeing it.
The third check happens after the click. The landing page has to repeat the promise the ad made, in the same words, above the fold. When the ad says "20% off your first order" and the page opens with a generic brand statement, you pay for the click and lose the sale. That's why this tool writes landing page copy from your ad instead of leaving you to bridge the gap yourself. And once an ad does work, the job becomes knowing when it stops working; Adside's Top Creatives tracks exactly that across your accounts.
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