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Brand assets

The official Adside kit — logos, color, type and textures, ready to drop into decks, docs and posts.

Download the full kit
ZIP · 21 MB · everything on this page

Logo

The wordmark in its three approved colors. SVG scales anywhere; PNGs are transparent.

All logos (.zip)
Adside wordmark, ink
Wordmark — Ink
Light grounds, documents
Adside wordmark, blue
Wordmark — Blue
Light grounds, marketing
Adside wordmark, white
Wordmark — White
Blue, bordeaux, photography
Adside mark, inkAdside mark, blue
Flag mark — Ink / Blue
Avatars, stamps, small spaces
Adside mark, white
Flag mark — White
On blue, bordeaux, photography
Adside app iconAdside favicon
App icon & favicon
Profile pictures, touch icons, tabs
Adside 3D icon — Coin
Coin
Adside 3D icon — Blue
Blue
Adside 3D icon — Light
Light
Adside 3D icon — Bordeaux
Bordeaux
Adside 3D icon — Blueprint
Blueprint

3D renders for decks, social posts and hero shots — shadows and grain are baked in.

Coin loader
The spinning coin for loading states. Self-contained HTML with a transparent background — drop it over any ground, light or dark. Three.js loads from a CDN.

Color

Click any swatch to copy its hex. Tokens are also available as CSS variables or JSON.

CSS variablesJSON tokens
Brand
Ink & neutrals
Semantic

Sticker pills

The brand's sticker labels. Click a pill and type to try your own copy, then grab the CSS.

#PAID MEDIA#PAID MEDIA#PAID MEDIA#PAID MEDIA
/* Adside sticker pill */
.adside-pill {
  display: inline-block;
  padding: 1px 0; /* 1px gradient border, top & bottom only */
  border-radius: 25px;
  background: linear-gradient(180deg, #FFFFFF 0%, rgba(0, 0, 0, 0.5) 100%);
}
.adside-pill > span {
  display: inline-block;
  padding: 16px 19px;
  border-radius: 24px;
  font-family: 'Sharp Grotesk DB', sans-serif;
  font-weight: 600;
  font-size: 54px;
  line-height: 1;
  white-space: nowrap;
  text-shadow:
    0 0.4px 0.4px rgba(0, 0, 0, 0.15),            /* drop shadow */
    -0.2px -0.2px 0.2px rgba(255, 255, 255, 0.25); /* inner highlight */
}

/* Colorways */
.adside-pill--sky      > span { background: #A8E1F8; color: #0144F5; }
.adside-pill--blue     > span { background: #0144F5; color: #A8E1F8; }
.adside-pill--pink     > span { background: #FFD5F3; color: #390507; }
.adside-pill--bordeaux > span { background: #390507; color: #FFD5F3; }

Typography

Sharp Grotesk carries headlines; Geist carries body and UI.

Sharp Grotesk DB
Display & headlines
Licensed via Sharp Type — internal use only. Don't redistribute or embed in client deliverables.
Ads that side with you
Full SemiBold width range 05–25 (25 = hero, 20 = titles, 15 = pills) plus Medium 20
OTFs (.zip)
Geist
Body & UI
Open source (SIL OFL 1.1), by Vercel.
Research, creative, launch and reporting — across every client.
Variable weight 100–900, upright + italic
TTFs (.zip)

Textures

The contour-line grounds used across the site and decks. Lay them over electric blue at full opacity.

All textures (.zip)
Contours
Features hero
Comparison
Testimonial

Using the kit

Four rules cover almost everything. When in doubt, ask in #design.

Grounds

Ink or blue logo on light grounds; the white logo on electric blue, bordeaux or photography. Never blue-on-bordeaux or blue-on-pink.

Clearspace

Keep at least the height of the flag mark clear on every side. Minimum width 120px for the wordmark, 24px for the mark.

Don’t

Recolor, stretch, outline, rotate or add effects. The files on this page are the only approved versions.

Color roles

Electric blue leads — backgrounds and CTAs. Sky blue, pink and bordeaux are accents and section grounds, never tints of the logo.