It reads your website, works out your market, and cross-checks against who actually runs ads in your niche. You get an editable competitor board during onboarding, with their live ads already on it.
Yes. Add, remove or swap competitors any time. The suggested board is a starting point, not a verdict.
Each one gets a live ad board you can browse, share and brief from, and their ad snapshots refresh automatically whenever the company is tracked.
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